Matt Moorut

Matt Moorut

Matt Moorut is a Principal advisor in the Digital Performance Benchmarks team, leading all luxury retail clients in Europe. He supports marketing leaders from all multi-brand B2C retail sectors, including big box retail, specialty retail, fashion, watches and jewelry, beauty, activewear and grocery.

As the saying goes, necessity is the mother of invention. We saw that play out when lockdowns caused by COVID-19 drove an upsurge in digital innovations by retailers. Shoppers who were used to browsing for products in stores suddenly lost the option to do so, while brands could no longer engage