Joseph Brookes

Joseph Brookes

Joseph Brookes is a writer and content producer for Which-50.com and the Which-50 Digital Intelligence Unit. He has covered the impact of digital transformation on Australian businesses with a particular focus on the media, financial services and governments sectors. Joseph is also responsible for Which-50's multimedia products including the production of video, podcasts and animated graphics.

CommBank and Wesfarmers have signed an agreement to upgrade the conglomerate’s existing debt facility to a $400 million loan which is tied to sustainability goals like enhanced indigenous employment and carbon emission reduction.  Wesfarmers will pay less or more for their funding based on their environmental, social and governance (ESG)

Retargeting giant Criteo is being investigated by the French data protection authority following a complaint by an international privacy group about the collection and exploitation of consumers’ data by adtechs. Which-50 has confirmed the investigation with both the French authority and Criteo in what could be a landmark case for

Automation will displace one in five Australian workers in the next 15 years, according to research from a leading ICT group which argues significantly more re-skilling and investment is needed to save jobs and grow the economy. The Australian Computer Society commissioned Faethm, a local AI firm, to apply it

Reejig, a Sydney based startup that uses big data and AI to predict problems and opportunities in large complex workforces, today announced a $2.2 million first capital raise. The company says the money will be used to scale its software as a service platform which connects various HR systems, collating

Around the world organisations’ interest in blockchain is waning. But some enterprise programs are now beginning to demonstrate value, provided businesses can integrate nascent systems and solve blockchain’s often overlooked non-technical challenges. Nelson Petracek, the global CTO of TIBCO – a software infrastructure company that works with companies like Mercedes,

The Australian Information Commissioner has commenced legal proceedings against Facebook, alleging it failed to protect more than 300,000 Australian users’ data that was collected by the app at the heart of the Cambridge Analytica scandal. The digital quiz app, This is Your Digital Life, collected the personal information of Australian

Salesforce has hailed its rejigged online-only World Tour event as a success which collected over a million social media impressions, in one of the early tests of the impact of coronavirus on the industry. But research suggests event attendance is a huge driver of business for hosts and exhibitors and

Australia’s biggest telco says its operations will be carbon neutral this year and it will halve its 1.3 million tonnes of yearly greenhouse gas emissions within the decade. Telstra this week announced three major sustainability goals: To be carbon neutral in its operations this year, energy consumption equivalent to 100

Australia’s privacy watchdog is looking into claims Alinta Energy failed to protect its 1.1 million customers’ data following its sale to Chinese investors in 2017. A joint investigation by the Nine newspapers and ABC published earlier this week uncovered a series of data protection red flags, including poor privacy compliance

Most Australian and New Zealand organisations rate their ability to deliver customer experiences as not very advanced or immature, well behind the global and regional levels, according to Adobe’s latest research. But the marketing giant says Australia’s banking industry is an exception – in some cases the envy of the