Joseph Brookes

Joseph Brookes

Joseph Brookes is a writer and content producer for Which-50.com and the Which-50 Digital Intelligence Unit. He has covered the impact of digital transformation on Australian businesses with a particular focus on the media, financial services and governments sectors. Joseph is also responsible for Which-50's multimedia products including the production of video, podcasts and animated graphics.

Cricket Australia is partnering with HCL Technologies to scale its ongoing digital transformation. The multinational replaces former digital technology partner Accenture and will be tasked with creating and managing digital experiences for millions of fans, players, employees, and grassroots cricket communities. Sign up for Which-50’s Irregular Insights newsletter Terms of

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Facebook will launch a cryptocurrency in 2020, signalling a move beyond the social media and advertising markets it has dominated for the last decade. But Facebook, which continues to battle privacy and security scandals, insists financial and social data will be separated. Sign up to Which-50’s Digital Marketing Newsletter Nominate

The Berejiklian Government is slashing $3.2 billion from the public service, including around 3,000 job cuts. Many of those affected will be back office and IT workers, according to the Treasurer. But the Government has found $100 million over the next two years for a “Digital Restart Fund”. $100 million

From today Australian Dropbox customers will have the option to store files locally within the company’s Amazon Web Services Sydney environment. The announcement, made in Sydney today, comes just a week after the company’s biggest user-facing changes to date. “Australia is important to us, both from a business standpoint, but

Dropbox made what it describes as “the biggest user-facing change in the company’s history” last week, overhauling its platform to add new management and collaboration tools to its core file storage service. But Dropbox executives have played down any type of new focus on the enterprise market, saying the changes

Organisations going from “good to great” are halving the amount of products and services offered, according to Gartner research. And analysts say the cull is having a near negligible impact on revenue. With CX initiatives well established, the very top CX leaders are turning away from customers and focusing on

Each day the Commonwealth Bank of Australia analyses 157 billion data points through its automated decisioning technology. The AI powered “brain” allows the bank to alert customers to potential fees and benefits they may be entitled to, among other services and sales use cases. CBA has said the missed fee

Transparency and informed consent should be prerequisites for the use of customer data with emerging technology, according to the data leaders of Telstra, Bank of New Zealand, and iCare. But it is still not a common practice in the industry, despite what some companies might say. Sign up for Which-50’s

The NSW Government has proposed radical reforms to the state’s transport pricing, suggesting a subscription model “like Netflix”. The model would involve a recurring fee covering both public and private transport including road tolls and ride sharing companies, according to NSW Transport Minister Andrew Constance. “I envisage a subscription service

Facebook Australia will begin streaming official NRL and AFL highlights and weekly wrap up shows after signing a new deal with the sports’ governing bodies. The social media giant continues to sign content partnerships to bolster its new streaming platform, Watch, which launched in Australia last year. Sign up for