Joseph Brookes

Joseph Brookes

Joseph Brookes is a writer and content producer for Which-50.com and the Which-50 Digital Intelligence Unit. He has covered the impact of digital transformation on Australian businesses with a particular focus on the media, financial services and governments sectors. Joseph is also responsible for Which-50's multimedia products including the production of video, podcasts and animated graphics.

Google headquarters London

The U.S President has attacked the European Union’s decision to fine Google AU$6.85 billion for illegal practices regarding its Android mobile operating system, which powers 80 per cent of mobile devices worldwide. Google’s CEO also hit back at the decision saying the ruling ignores the choice Android had created for

The Australian government’s former digital boss has warned a new ehealth record system has the potential to become another government “tech wreck” and they would “probably opt out” of My Health Record because of its security model. On Monday, 20,000 Australians took their first opportunity to opt out of My

Facebook executives have downplayed reports that its content review policy has been comprised by commercial interests in response to the broadcast of a new documentary that alleges just that. An investigation by British broadcaster Channel Four claims Facebook has intentionally left toxic content on the platform because its popularity generates

CX professionals are running out of low hanging fruit. As organisations move to become more customer centric most have already upgraded front end engagement systems and digital channels. However, those easy opportunities are quickly dissipating, leaving only the more challenging and resource intensive CX initiatives. That’s the view of SaaS

As business’s reliance on data and use of emerging technology increases, so too does the cybersecurity threat. And while cybersecurity threats have existed since the first internet connection, the more recent shift to data driven business and new interconnected devices means the potential for an attack has increased, according to

Oracle launched its blockchain cloud service today, allowing organisations to build their own blockchain networks through the Oracle cloud platform to help monitor transactions and track goods through the supply chain. The company said blockchain has the power to “fundamentally transform how every industry does business” and claims the new

AI, machine learning, IoT and blockchain have the potential to transform businesses. But if technology is to fulfil that potential, it must be on the agenda of the entire C-suite. That’s the view of Geoff Wenborn, Chief Digital and Technology Officer at People’s Choice Credit Union — an organisation currently

Beginning today Australians will have three months to opt out of the government’s controversial $2 billion digital health record system – My Health Record. If they do not deliberately opt out by October 15, 2018, they will have a permanent digital record created by the end of the year. The ehealth

Marketers are acutely aware of the benefits of improving their process management, but most of them are not doing anything about it, according to research from Simple, which also suggests the responsibility for the customer now rests firmly with the marketing department. The lack of oversight is occurring, the report

robot, AI, machine learning

Consumers are increasingly aware of the use of AI by organisations and are warming to it, according to research from Capgemini. But the study also revealed some significant caveats – most people want AI interactions to include another human, be transparent, and things can’t get too creepy. Sign up for