Joseph Brookes

Joseph Brookes

Joseph Brookes is a writer and content producer for Which-50.com and the Which-50 Digital Intelligence Unit. He has covered the impact of digital transformation on Australian businesses with a particular focus on the media, financial services and governments sectors. Joseph is also responsible for Which-50's multimedia products including the production of video, podcasts and animated graphics.

The Australian government has released its national blockchain roadmap, outlining how it plans to extract economic value from the immutable record technology. Parts of the local industry have welcomed the plan while others have branded it “disappointing”. Download: Which-50’s Simple Fast Easy magazine – Six great digital experience case studies The

Senate Chamber parliament auspol

Labor is today set to introduce amendments to Australia’s controversial encryption access legislation, calling for more oversight and more proportionality in the use of the powers that the tech industry, privacy advocates and human rights groups have railed against since they were proposed in 2018. The laws, which allow government

Australians reported nearly 4,000 online dating and romance scams in 2019 with more than a third resulting in a direct financial loss, according to new data from the consumer watchdog, which suggests scammers are increasingly taking to social media.  The total known amount lost to the scams is more than

Advances in predictive analytics and metadata technology are adding more privacy risks to an already problematic national data retention regime, the Australian Privacy regulator has told an intelligence and security inquiry. Download: Which-50’s Simple Fast Easy magazine – Six great digital experience case studies Speaking at a public hearing for the

Adobe and Sitecore are among the leaders in the digital experience platform market, according to Gartner’s latest Magic Quadrant. Salesforce has the greatest ability to execute but trails other vendors in vision, according to the analyst firm. Download: Which-50’s Simple Fast Easy magazine – Six great digital experience case studies Gartner’s

National Australia Bank now has a “brand voice”, a unique, lifelike sounding automated speech capability for its contact centres powered by cloud computing giant Amazon Web Services. The NAB voice, which can read out text in a natural way, sounds like a male Australian which, the bank says, is consistent

Ad blocker

Nearly half of internet users globally now turn on ad blockers and social media continues to attract new users despite an increase in privacy concerns. A clear majority of internet users say they are concerned about how their personal information is being manipulated by companies and the threat of fake

A busy holiday period helped Amazon to record sales last quarter as its cloud services and advertising arms become increasingly profitable.  The gains, outlaid in the latest quarterly results, helped offset increasing shipping costs as the ecommerce giant strives for same day Prime delivery in the US. Download: Which-50’s Simple Fast

Ginni Rometty IBM

Virginia “Ginni” Rometty is stepping down from her role as CEO of IBM and will retire at the end of the year after nearly 40 years at the company. She will be replaced as CEO by current IBM SVP for cloud and cognitive software Arvind Krishna on April 6th, who

Facebook executives believe three privacy and advertising industry “headwinds” will increasingly dampen its advertising revenue this year, with the biggest impact yet to be felt.  Data privacy regulations, product changes from fellow tech giants, and new transparency tools from Facebook itself will eat into its advertising revenue, according to Facebook