Accenture has continued its acquisition spree, purchasing boutique Australian consultancy AlphaBeta Advisors

AlphaBeta employs approximately 35 people and combines business strategy, data analytics and econometrics to advise organisations on how to respond to profound technological, economic and social change. 

The name AlphaBeta may be familiar to Which-50 readers who have reports produced by the research organisation on the future of work and technology and innovation issues commissioned by the likes of Google, Data61 and Xero

Terms of the deal were not disclosed. 

Accenture says the deal will enable the expansion of its analytics-led strategy capabilities.

Bob Easton, chairman of Accenture in Australia and New Zealand (left) with Dr. Andrew Charlton, founder and director at AlphaBeta Advisors. Source: Accenture

“In its short history, AlphaBeta Advisors has carved out a unique and differentiated position in the local marketplace,” said Bob Easton, chairman of Accenture in Australia and New Zealand. 

“We are strongly aligned in how we work with organisations to address some of the most pressing issues and opportunities of our time. AlphaBeta Advisors’s data and analytics-led approach to strategy and consulting will boost the specialised strategic advice Accenture offers clients to help them achieve competitive agility by turning data-driven insights into real action and impact.” 

Founded in 2015, AlphaBeta Advisors has a presence in Sydney, Melbourne and Canberra, and advises clients in leading organisations across all major industries, such as government, technology and financial services. 

“Following a period of rapid growth, we are ready to take our business to the next level. By joining forces and combining our data-led advisory services with Accenture’s world-class strategy capabilities, we will be best positioned to guide clients on the journey from strategy through to execution,” said Andrew Charlton, founder and director at AlphaBeta Advisors. 

The deal is the latest in a string of acquisitions for Accenture locally. This month it announced it was buying Icon Integration, a technology consultancy that provides SAP digital supply chain solutions and business intelligence solutions. Other acquisitions include specialist government consultancy, Apis Group December 2019; big data and analytics company Analytics8 in August 2019; and cybersecurity and technology company BCT Solutions in June 2019. 

“Our locally-focussed investment is helping to create further differentiation for our services in the marketplace. We know that innovation, underpinned by expert advice and powered by digital technologies, is a winning combination for our clients,” said Easton.

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