Accenture has acquired ecommerce provider, Media Hive, in a bid to strengthen its commerce capabilities.
The ecommerce solutions provider will become part Accenture Interactive which recently acquired creative agency The Monkeys and design business Maud.
“With the acquisition of Media Hive, we are significantly strengthening our commerce capabilities, particularly in Salesforce Commerce Cloud,” said Glen Hartman, head of Accenture Interactive, North America
The company said the acquisition will strengthen the capabilities of Accenture Interactive around Salesforce Commerce Cloud (previously Demandware) implementations and the delivery of best-in-class commerce experiences for clients.
A statement from Accenture said, “the acquisition of Demandware by Salesforce has created a new opportunity for Accenture to deliver seamless ecommerce solutions to clients built on Salesforce Commerce Cloud. Together, we will bring together Accenture Interactive’s omnichannel marketing expertise and scale with Media Hive’s robust technical and retail expertise to drive the ultimate commerce experience for our clients.”
Media Hive was founded in 2003 by Thomas McGee, co-founder and Greg O’Keeffe, co-founder and chief executive officer. Media Hive is based in Asbury Park, N.J. with a second office in Brooklyn, New York.
“Becoming a part of Accenture Interactive will provide the ability to bring our all-star technical talent and strong retail client relationships together with Accenture’s scale and leading industry expertise,” said Vince Santo, chief operating officer and president of Media Hive.
With a strong competency in information architecture and content strategy, the Media Hive team has delivered transformational commerce work for some of the leading luxury retail brands including, Shiseido Group, Theory, Hanna Anderrson, Lucky Brand, Citizen Watch Company of America, and more.
“It is amazing to see the energy in our ecosystem surrounding Salesforce Commerce Cloud,” said Jeffrey Barnett, CEO, Salesforce Commerce Cloud. “We are thrilled to see one of our most strategic partners double down to support the transformation of retailer customers.”